Tag Archives: Katie Couric

1994 vs 2015 & Couric / Gumbel B-roll interviews

With the Super Bowl upon is this coming weekend, many of you will be tuning in to the big game between the New England Patriots and the Seattle Seahawks.

What some of you may not know that since 1994, no one really knew what the Internet really was compared to the internet today. But, that also make times and changes with differences in technology from 1994 to 2015 – today, the Internet is BIGGER in presence worldwide, except for countries that don’t allow such access the free world and the internet alone.

Today’s internet is far greater than that back in 1994 – I remember one television commercial with Katie Couric and Bryant Gumbel when they were than on the NBC Today Show together, they were talking about the internet at the time and Bryant Gumbel had a hard time understanding email addresses and how they were set up at the time.

Fast forward to 2015,  this Super Bowl Sunday, the veteran American Newscasters team up for a BMW Electric Car Commercial to sponsored by BMW.

Here is an interview and the making of that commercial that mimicked the 1994 video of Couric and Gumbel discussing the internet on the “Today Show.”

It’s actually good to see the two veteran newscaster doing a commercial for the BMW during this weekend’s, Super Bowl – what seems to make the Couric – Gumbel team a prized winner, the two make BMW and the future stand out among the rest, not to mention still some hefty competition among other big wig ads like “GoDaddy.com”, Budweiser and more.

Super Bowl Sunday should be a good game between the Pat’s and the Seahawks – but the real deal will be the Ads that air between game takes and more and also during the half time show!